The Launch

Ops Sprint

A calm, co-piloted sprint to plan, build, rehearse, launch, and debrief your offer—without last minute chaos.

I am your part time Executive Producer: you stay front stage; I run the back stage.

Outcomes you can count on:

  • A single source of truth and clear timeline you’ll can reuse for future launches

  • Minimum-viable systems & automatoins that fit your brain (tool agnostic)

  • A dress rehearsal that catches issues before launch

  • Calm, 10-min daily stand-up meetings during launch week (I watch the fires)

  • A clean post launch-debrief

Who’s IT for?

Business owners with an audience channel, ~5-8 weeks of runway, and 2-3 hours a week for 1-4. Solo or tiny teams (<5) welcome.

The 6-Week Runway

How it works: The Launch Ops Sprint is a done-with-you service aimed at business owners who want ops support while they are planning to launch their next offer or creative project. We implement the essentials together (systems, dashboards, minimum-viable automations) and I run launch-week ops.

Pre-Start (t-6.5 to t-6 Weeks)

Fit check > contract + intake > gather assets & baselines

Week 1 — Brain unload and blue print

90 min recorded Production Meeting. We define success, surface risks, lock milestones, and choose a simple tech stack.

Deliverables: Priorities Memo, Risk/Rescope, Draft Timeline

Week 2-3 — Calm systems build

We implement your single source of truth (ClickUp/Notion/Airtable/GDrive), review roles and& rhythms, put in place lightweight automations, and construct your file architecture.

Deliverables: Dashboard + folders, SOP starters, Roles & Rhythms map

Week 4 — Dress Rehearsal

End-to-end click through, QA of copy/links/emails, and buffer days added (life happens)

Deliverables: QA log, Fix List

Week 5 — Showtime (Launch week)

Daily 10 minute stand-ups, firewatch, real time triage. You keep selling, I keep it steady.

Deliverables: Issue tracker, day-by day ops notes

Week 6 — Encore & Debrief

Metrics pull, 60 min retro, and a next -season plan so you can rerun the show.

Deliverables: KPI report, post-mortuem, rerun checklist

Runway Requirement: Sign 5-6 weeks before launch (4 weeks is the hard minimum)

Client Credits

  • Marissa didn’t just help me launch my podcast—she challenged me to think bigger, cut through the noise, and make my vision real.

    Gail Austin
    Claiming Space Podcast

  • Marissa turned my stalled vision into a live podcast and thriving community—fast.

    Garland Fuller
    Garland Fuller Consulting

  • From LinkedIn post to live platform—Marissa made Women Speak CRE real.

    Allison Weiss
    Women Speak CRE

What’s included:

  • Production meeting (90 min) — recorded, camera-optional

  • Priorities Memo — your next 10 moves, in order

  • Traffic Light Timeline — realistic dates, with buffers

  • Definition of Don — what “launched” means for this offer

  • Roles & Rhythm — who owns what (even if it’s just you)

  • Systems Build — dashboards, folders, and minimum-viable automations

  • Dress Rehearsal — click-through + fixes

  • Launch Week Firewatch - 10-min stand-ups and triage

  • Encore Debrief — KPI report, retro, and rerun SOPs

Tool agnostic: we’ll use what fits your brain—ClickUp, Notion, Google Workspace, Airtable, or good old fashioned pen and paper.

What this is vs isn’t

This sprint is:

  • A co-piloted launch operations engagement

  • Tool-agnostic systems and project management

  • Clear decisions, QA, and calm delivery

This sprint isn’t:

  • A copy writing or brand design package.

  • Paid ads management or complex funnels agency

  • 24/7 on-call or staff replacement

Scope Note: I coordinate copy/design and own ops/tech. I don’t write long-form sales copy or design brand assets; I’ll plug into your people or refer trusted partners.

Investment & availablity

Price: $4000 (or 3 payments of $1335)

Capacity: I run 1-2 Sprints/month. Booking early helps.

Faqs

  • Maybe. We’ll likely push the date or start with a Production Meeting to right size scope.

  • No. We’re tool agnostic and will choose what fits you. There may be additional costs involved adding me to your platforms during the time we are working together. Those are yours to cover.

  • No. I coordinate timelines and QA: bring your writer or I can refer one.

  • Yes. Solo is fine; up to ~5 people works great. I can brief VAs and junior team members.

  • No guaranteed refunds. If life happens, we can pause and reschedule subject to availablity.

mgtv systems studios is neuroinclusive by design.

Camera optional - Captions On - Visual Timelines + plain language docs - Async-friendly voice notes - No “shame” culture - Flexible scheduling windows.

ready to ship—without the crash out?

Next step: Book a Fit-Check to confirm runway. If it’s a go, we’ll lock in your start date and kick off Week 1!